SEEK THE WAVE (TM)
Beach Certification and Ethics
The Power of Personal Stewardship and Public Values
Blue Wave Ethics (TM)
Blue Wave beaches and destinations represent the complete eco-coastal experience. As such, we support clean, safe and economically thriving beach communities and have developed the following ethics to promote that lifestyle for beach visitors. Certified beaches actively promote and embrace the following principles underlying the Blue Wave Ethics:
Blue Wave Certification (TM)
Beaches are America’s top tourist destination, generating more than $640 billion a year for the U.S. economy. A recent survey by National Geographic Traveler and Yahoo! Travel found that, “cleanliness was the most important factor in picking which beach to go to…” (Source: AP).